[JINFEI WU]



BA:   [X]
MA:   [ ]
MBTI: [!#]

[IDENTITY]


BROC BROC

[ABSTRACT]

The Borc Broc Club is a vibrant, community-centred initiative designed to make healthy eating fun and engaging, particularly for children and families. This project embodies the playful spirit of Borc Broc, using bright colours, unique branding, and creative activities to transform broccoli into a symbol of health and enjoyment. From storefront posters to interactive workshops, each element invites the community to embrace nutritious choices in an accessible way. This project represents my journey in design, overcoming challenges and growing creatively, to build a brand that inspires positive lifestyle changes.



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[NAME]
[PROJECT]
[COURSE]
[PERSONALITY TYPE]
BA
!I*P
MA
----
Tze-An Tai
BA
!I#J
Jianyi Tao
BA
?E#J
George Thomas
MA
--*P
    

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[TEAM]
Charles Hoppe
Eliana Roxas
Echo He
Andrea Lei Garcia
Tsui Lam (Beth) Lee
Andrew Van Keulen
Ellie Waterson-James

Ziga Testen
Lloyd Mst

[ACKNOWLEDGEMENT OF COUNTRY]
Kirrip, on behalf of the graduating Bachelors and Masters of Communication Design cohort of 2024, we respectfully acknowledge the Wurundjeri people of the Kulin Nation, the Traditional Owners of the land and waters on which we design in 2024. We pay respect to their Elders past and present, and recognise the rich traditions and continuing creative cultures of all Aboriginal and Torres Strait Islander peoples of Australia.


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•••••••••••••OOO••••••••••••• 00000000000   0  000000000000
•••••••••••OOOOOOO••••••••••• 0000000000         0000000000
•••••••••OOOOOOOOOOO••••••••• 0000000000   0 0   0000000000
+++++++++OOOOOOOOOOO+++++++++ 0000000000  0 * 0  0000000000  
+++++++++++OOOOOOO+++++++++++ 0000000000   000   0000000000  
+++++++++++++OOO+++++++++++++ 00000000000000000000000000000  
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[ANTHOLOGY]
[RMIT]
[COMM]
[DESIGN]
[S2/2024] 

[SPECIAL THANKS]
Brad Haylock
Russell Kerr
Erik North [RMIT CULTURE]
Darshini Penmetsa
Shuai Shao
Noel Waite
Peter White