[JACK LIANG]
BA: [X]
MA: [ ]
MBTI: [!#]
[IDENTITY]
MELBOURNE/NAARM 2056 OLYMPIC & PARALYMPIC STYLE GUIDE
[ABSTRACT]
Welcome to the Melbourne/Naarm 2056 Olympic & Paralympic Games! This is a brand identity for a fictional Games to be held in Melbourne in 2056. It's been 100 years since the city last hosted the Games, Melbourne is ready to host the world. This document introduces the emblem, colour/ typographic personality and sports pictograms which express the spirit of the Games. This is presented within a 52-page booklet detailing brand guidelines to allow for a consistent communication of the identity.We are Melbourne. We are Naarm. A city united, a city growing, a city stronger together.
[NAME]
[PROJECT]
[COURSE]
[PERSONALITY TYPE]
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Charles Hoppe
Eliana Roxas
Echo He
Andrea Lei Garcia
Tsui Lam (Beth) Lee
Andrew Van Keulen
Ellie Waterson-James
Ziga Testen
Lloyd Mst
Kirrip, on behalf of the graduating Bachelors and Masters of Communication Design cohort of 2024, we respectfully acknowledge the Wurundjeri people of the Kulin Nation, the Traditional Owners of the land and waters on which we design in 2024. We pay respect to their Elders past and present, and recognise the rich traditions and continuing creative cultures of all Aboriginal and Torres Strait Islander peoples of Australia.
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[RMIT]
[COMM]
[DESIGN]
[S2/2024]
[SPECIAL THANKS]
Brad Haylock
Russell Kerr
Erik North [RMIT CULTURE]
Darshini Penmetsa
Shuai Shao
Noel Waite
Peter White