[DAVID CRAFT]



BA:   [ ]
MA:   [X]
MBTI: [!#]

[PRINT]
[IMAGE MAKING]

VISUAL NARRATIVES: UNDERSTANDING HOW GRAPHIC DESIGN SHAPES ENGAGEMENT IN FILM 

[ABSTRACT]

For this project, I created visual elements for a film adaptation of Raymond Carver’s short story Fat. The story centers on a waitress and a man in a larger body, but beneath the surface, it delves into how an ordinary encounter can shift one’s perspective upon reflection. My goal was to capture these themes through communication design. In order to focus on the crucial design materials needed for this project, I created a three layer model that consists of promotional materials, post production (on screen) graphics and graphic prop design. 



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[NAME]
[PROJECT]
[COURSE]
[PERSONALITY TYPE]
BA
!I*P
MA
----
Tze-An Tai
BA
!I#J
Jianyi Tao
BA
?E#J
George Thomas
MA
--*P
    

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[TEAM]
Charles Hoppe
Eliana Roxas
Echo He
Andrea Lei Garcia
Tsui Lam (Beth) Lee
Andrew Van Keulen
Ellie Waterson-James

Ziga Testen
Lloyd Mst

[ACKNOWLEDGEMENT OF COUNTRY]
Kirrip, on behalf of the graduating Bachelors and Masters of Communication Design cohort of 2024, we respectfully acknowledge the Wurundjeri people of the Kulin Nation, the Traditional Owners of the land and waters on which we design in 2024. We pay respect to their Elders past and present, and recognise the rich traditions and continuing creative cultures of all Aboriginal and Torres Strait Islander peoples of Australia.


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[ANTHOLOGY]
[RMIT]
[COMM]
[DESIGN]
[S2/2024] 

[SPECIAL THANKS]
Brad Haylock
Russell Kerr
Erik North [RMIT CULTURE]
Darshini Penmetsa
Shuai Shao
Noel Waite
Peter White