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[IDENTITY]
[PRINT]
ABB Bakery
[ABSTRACT]
ABB (Alchemy Baguette Bakery) is a surreal bitmapped themed bakery where traces of surrealism and pastries meet in pixels. Inspired by the early computer graphics, ABB visualizes its brand identity by using pixels and bold colors to create a blend of nostalgic yet futuristic atmosphere with a surreal aesthetic and a whimsical twist. ABB is designed to deliver a fresh and creative experience of a bakery, reimagining an ordinary bakery by merging rich flavours with eye-catching visuals, taking customers into an alternate reality of a bakery experience.
[NAME]
[PROJECT]
[COURSE]
[PERSONALITY TYPE]
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Charles Hoppe
Eliana Roxas
Echo He
Andrea Lei Garcia
Tsui Lam (Beth) Lee
Andrew Van Keulen
Ellie Waterson-James
Ziga Testen
Lloyd Mst
Kirrip, on behalf of the graduating Bachelors and Masters of Communication Design cohort of 2024, we respectfully acknowledge the Wurundjeri people of the Kulin Nation, the Traditional Owners of the land and waters on which we design in 2024. We pay respect to their Elders past and present, and recognise the rich traditions and continuing creative cultures of all Aboriginal and Torres Strait Islander peoples of Australia.
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[RMIT]
[COMM]
[DESIGN]
[S2/2024]
[SPECIAL THANKS]
Brad Haylock
Russell Kerr
Erik North [RMIT CULTURE]
Darshini Penmetsa
Shuai Shao
Noel Waite
Peter White